Monday, 20 March 2017

Three Research Methods to Product

To gather both a questionnaire, focus group could be used comparing D’JANGO UNCHAINED & Avengers: Age Of Ultron. (action/entertainment)


Quantitative Audience research (Statistics) QUESTIONNAIRE
What was the target audience? / Who watched it.
How many age between 15-30 years, Number of people who watched it.
What ratings do you usually watch? (15,18, PG)
Audience Classification/Profile:
What was the target audience? - Gender/Race/Occupation/attitude


Qualitative Audience research (Opinions) FOCUS GROUP
Did the film fulfil its purpose? Genre ( of Action)
How do you feel they portrayed the themes of slavery?
Did this change any opinions prior?
What do you think of the blood and gore?
How do storylines compare ?.. age ratings


Audience Classification/Profile:

What was the target audience? - Gender/Race/Occupation/attitude

No comments:

Post a Comment